Never Just a Ride

Celebrating the transformative experience of cycling.

A life lived by bike is one made from experiences. In testing your limits you reach new heights, by pushing your body you unwind your mind, and in falling short you find strength. We are the people that switch off in order to tune in, that turn to two wheels to better understand the world and do not sit tight waiting for adventure but instead seek it out. We recognise every time we get on the bike, it’s never just a ride.

WHY’S IT #NEVERJUSTARIDE TO YOU?

Share your story via Instagram using the hashtag #neverjustaride.

In Film

RAPHA FILMS PRESENTS | PETER HOGAN

Peter Hogan’s life went off the rails when he descended into heroin addiction as a teenager. Then, as he began the road to recovery, he picked up a bicycle. This is his journey from overdosing and living a life without hope, to standing on the start line of the 2022 Colorado Trail Race.

LIFETIME GRAND PRIX

LIFETIME GRAND PRIX

With Lachlan, Alex & Emily.

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IN TANDEM

IN TANDEM

With L39ION of Los Angeles.

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RAPHA FILMS PRESENTS | QUEENS OF THE CLASSIC

RAPHA FILMS PRESENTS | QUEENS OF THE CLASSIC

From furthering a family’s legacy on the world stage to writing a new chapter in women’s cycling, this is the story of Paris–Roubaix Femmes 2023.

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DESCENT

DESCENT

With Ana Orenz.

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