Establishing City Academies is a three-year pilot project aiming to increase participation by marginalised groups and communities in the sport. The first City Academy Hub is set to launch in London, with a view to expand the project across Britain.
Each City Hub will aim to represent the community in which they are based, from both a rider and a workforce perspective, with the hopes of creating a more inclusive sporting culture. Bringing in-person cycling inspiration and motivation to the heart of communities, the project will play an important role in promoting diversity and inclusivity in cycling, giving underserved riders an opportunity to progress. The participating young riders will get to develop their skills through quality coaching that’s both constructive and, more importantly, fun.